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Why is user-generated content so important? What do isdo when isgo to a restaurant or buy some equipment? You may be looking for opinions on this topic on the Internet. In everyday shopping, we most often seek recommendations from ordinary people who bought a specific product or used a store's offer and want to share their thoughts with others.

We also consider the opinions of other Internet users when planning larger C Level Contact List expenses. Before buying a TV of the latest generation, many people browse topic groups and forums and watch a few reviews to make sure they are buying the best device possible for the price. Authentic form of promotion The most important advantage of user-generated content is authenticity. Why is it so important? Because due to the ubiquity of advertising messages, many people have developed what is called flag blindness.



Today, consumers are surrounded by information noise from all directions. According to researchers, we receive up to 10,000 advertising messages per day, of which we notice the most. At every step, consumers are assaulted by banners depicting a couple with snow-white smiles who have just purchased their next apartment., the more we realize how disconnected they are from reality. So, by developing the aforementioned banner blindness, we learn to ignore messages coming from all directions. We ignore not just advertising, but everything that resembles advertising.